Nike "SNKRS Showcase Paris"
2024Nike came to SSS wanting to change how their products were revealed to the public, so we helped create a new series called SNKRS Showcase. In this second episode of the franchise, we streamed live from Paris during Fashion Week 2024, revealing over 30 forthcoming Nike products and featuring talent like Brandon ‘Jinx’ Jenkins, FD From The Future and Daniel Buezo of LA-based streetwear brand Kids of Immigrants.
Role
Producer
Nike "Café Volt" Retail Pop Up
2024Nike came to SSS wanting to highlight its new Pegasus 41 running shoe while also giving back to New Yorkers. The result was Café Volt—a community coffee shop powering NYC with free coffee. SSS led the spatial design of the shop and designed the graphic identity for Café Volt, which showed up throughout the pop up and activaiton materials.
Role
Producer
Summer of Something Special Volume 5
20232023 marked the fifth year of Summer of Something Special (SoSS), an annual photo book inviting photographers from across the globe to share their favorite summer snaps. To celebrate a half-decade of the project, SSS highlighted the work of sixty-five photographers. All proceeds went to Ghetto Film School.
Role
Producer
Nike "SNKRS Showcase"
2023Nike came to SSS wanting to change how their products were revealed to the public, so we helped create a new series called SNKRS Showcase. SSS designed the visual identity for the new series, producing a full package of in-stream, on-app graphics alongside a suite of bespoke assets for the set’s LED wall.
Role
Producer
Nike "Heating Up Air Max Day"
2023A SNKRS live-stream to celebrate Air Max featuring iconic Nike designer, Tinker Hatfield, and Clint419 of Corteiz. SNKRS tapped SSS for key services across creative and production, including live-stream execution, graphic identity development, animation, 3D rendering, 3D scanning, on-location shoot production, talent management and script writing.
Role
Associate Producer
SSSocial
2023In 2023 I was tasked with streamlining SSS’s internal social media process. The overhaul resulted in the exploration of new content franchises that deviated from SSS’s traditional content mix, a 40% uptick in post cadence, a 10.5% growth in followers and posts that consistently broke historic SSS engagement records.
Role
Producer, Associate Producer
Summer of Something Special Volume 4
2022
2022 marked the fourth year of Summer of Something Special (SoSS). The publication can be seen as a group diary - an ode to summer. The publication is composed of a mix of established and emerging photographers and, each year, a handful of photographers in SoSS are chosen from public photo submissions. All proceeds went to Ghetto Film School.
Role
Associate Producer
Nike "Give Fresh Air Live"2022
A live game show to celebrate Air Max Day and empower communities to impact social change in their cities. SSS conceptualized the strategic approach for the game show, designed the visual identity, produced a full package of in-stream graphics and managed talent and technical production for the livestream.
Role
Associate Producer
Jordan "Retro Preview"2022-2023A quarterly SNKRS Live franchise presented by Jordan Brand featuring special guests and showcasing the full slate of upcoming Retro pairs for each respective season. SSS designed the franchise visual identity, produced each stream's graphics package and managed talent and technical production for the livestreams.
Role
Producer, Associate Producer